{
  "function": {
    "id": "mkt",
    "name": "Marketing",
    "description": "Content, campaigns, experiments and brand monitoring."
  },
  "jobs": [
    {
      "id": "mkt.ab-test-creative",
      "function": "mkt",
      "name": "Run A/B tests on creative and pick winners",
      "outcome": "Variants of headlines, images or copy are tested on live traffic and the winner is chosen by a stated method.",
      "status": "active",
      "coverage": {
        "solutions": 1,
        "claims": 1,
        "caseReports": 1,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.ab-test-creative"
    },
    {
      "id": "mkt.draft-campaign-copy",
      "function": "mkt",
      "name": "Draft campaign copy in the brand's voice",
      "outcome": "Copy for a campaign brief arrives in the brand's voice and passes review with light edits.",
      "status": "active",
      "coverage": {
        "solutions": 0,
        "claims": 0,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.draft-campaign-copy"
    },
    {
      "id": "mkt.monitor-brand-mentions",
      "function": "mkt",
      "name": "Monitor and summarize mentions of the brand",
      "outcome": "Mentions across the web and social are collected, classified by sentiment and topic, and summarized daily.",
      "status": "active",
      "coverage": {
        "solutions": 0,
        "claims": 0,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.monitor-brand-mentions"
    },
    {
      "id": "mkt.optimize-email-creative",
      "function": "mkt",
      "name": "Optimize email creative per recipient",
      "outcome": "Subject lines, images and links vary per recipient and the campaign converts better than the single version.",
      "status": "active",
      "coverage": {
        "solutions": 1,
        "claims": 1,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.optimize-email-creative"
    },
    {
      "id": "mkt.optimize-landing-page",
      "function": "mkt",
      "name": "Optimize a landing page's conversion rate",
      "outcome": "Changes to a landing page are tested and the page converts better than before at a stated confidence.",
      "status": "active",
      "coverage": {
        "solutions": 1,
        "claims": 1,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.optimize-landing-page"
    },
    {
      "id": "mkt.personalize-email",
      "function": "mkt",
      "name": "Personalize email content per segment or recipient",
      "outcome": "Each recipient sees content chosen for them and the campaign outperforms the unpersonalized version.",
      "status": "active",
      "coverage": {
        "solutions": 0,
        "claims": 0,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.personalize-email"
    },
    {
      "id": "mkt.publish-web-content",
      "function": "mkt",
      "name": "Publish and maintain a public web presence",
      "outcome": "Pages are written, published and kept current on a site the public reads, without a human in the publish path.",
      "status": "active",
      "coverage": {
        "solutions": 0,
        "claims": 0,
        "caseReports": 0,
        "measured": 0,
        "supports": 0,
        "contradicts": 0
      },
      "url": "https://public-agents.com/jobs/mkt.publish-web-content"
    }
  ]
}
